Freshemp Originals Hemp Jack

The mission

Freshemp Originals' mission is to make high-quality clothing that everyone can wear. The brand is committed to the environment and produces sustainable clothing using pioneering techniques and eco-friendly materials. Freshemp takes all the time and effort to listen to user feedback. With these insights and close collaboration with production, the hemp clothing produced to perfection. Freshemp has thus turned an eco-friendly item into an indispensable piece of clothing.

The story behind Freshemp Originals

It was the 1990s and hemp fever was at its peak. The hemp leaf was the most used symbol of the year and top artists were naming it all in their lyrics. This is the context when 'Hemp Works' was born in 1993, at the time when co-founders Adam Dunn (from New York) and Douglas Mignola (from San Francisco) met in Amsterdam.

We had the same mindset and started the very first hemp shop in Europe together: 'Hemp Works'. Neither of us came from the fashion industry, but we had a great concept in mind: make a truly beautiful hemp product that would also be eco-friendly. We had to learn quickly and bit by bit, turning our products into real Amsterdam icons.

Global recognition

'Hemp Works' quickly gained global recognition as "The epicentre of the hemp universe", Robert C. Clarke. Hemp Work's jackets became the big star of the shop. You could even see famous artists like Woody Harrelson, Redman, B-Real and Astro from UB40 wearing these jackets in the media. And even Snoop Dogg dancing in his Hemp Work's jacket in the snow on MTV.